“What’s next?”, said the cow

Very interesting post from Ross Dawson about the sorry state of Australian blogging.

While business success increasingly depends on enabling more open information flows inside and outside the organization, actually making this happen requires substantial courage and foresight. Despite Australia’s relative economic success, the corporate sector still seems to be driven more by cost-containment than opportunity-seeking. In an increasingly global, interdependent economy, this will not work well indefinitely.

Perhaps some Australian companies are experimenting with blogs on their Intranets before dipping their toes in the Internet blogosphere. I hope so.